Manager, Higher Education & Communications

SONJA SMASH

Sonja is the Higher Education and Communications Manager at The Weiss Institute initiative and Say Yes to Education. The Institute is an initiative of Say Yes to Education that helps expand the capacity of communities to support young people along the developmental pathway from early childhood to adult success. The Institute partners with communities to address inequities and boost economic development, and does so by marshaling the field’s best thinking, best practices and latest research, as well as by drawing on 30 years of Say Yes’ own experience, expertise and lessons learned.

She manages and supports the Institute’s efforts to communicate the power of its work to a variety of audiences. Prior to joining Say Yes, she worked as a marketing consultant at the College Board. She also worked as Marketing Coordinator at the Securities Industry and Financial Markets Association for nine years. She is an alumna of the College of New Rochelle, where she earned a BA in Liberal Arts and an MS in Communications/Marketing.